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The future of festival management.

Posts in “Events”

Events, Festivals, Industry Insights, Product, Technology

Why All Festivals Need a Messenger Bot

BeatSwitch - Festival Management Software

 

We are always looking for new technology and opportunities to innovate the festival industry, but last week, an idea set off at the BeatSwitch office sparked by one of our clients. The client told us that he was struggling to manage his Facebook event page and obtain actionable insights from the data. Another issue was once the Messenger extension was added, messages overflowed, making it hard to keep up.

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Artist management, Events, Festivals, Industry Insights

52% of Consumer Spending on Music Went to Live Events

The live industry confirms its importance to consumer spending on music, whilst showing a growing importance in the discovery and building of new acts.

According to a recent year-in-review by Nielsen, more than half of what consumers spent on music in 2015, was spent on some form of live event: a live music festival, a dj event, or a live music concert. 12% percent of respondents reported to have discovered artists through live events (whereas magazines only scored 7%).

consumer spending on music

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Events, Festivals, Industry Insights

Brand Activations at Festivals As it Should Be 5 Awesome Examples

Getting your festival sponsored isn’t rocket science, if you know how to get it and how to target Millennials at music festivals,you’re halfway there. The hard part, is using that knowledge to come up with an original idea. Have a look at these 5 awesome examples that made us go ‘Ooooooooooh!’.

DesperadosCrazyTown

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Events, Festivals, Industry Insights

Festivals and Millennials: the Answer to Generation Why?

With an estimated 2.5 billion of them worldwide, millennials make up about a third of the global population. It’s only a matter of years until their generation has become the largest consumer group in the history of mankind. Brands want to reach them en masse, and where can they be found? Your festival. As a festival you should use this to gain sponsorships.

So without further ado, we present you: Generation Why?

anthony_0010_dsc_2832

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Artist management, Events, Festivals, Industry Insights

The Art of Artist Handling 3/3: The Experts

The past weeks we covered the what and why of artist handling and gave you some tips and tricks for the best practices. In the last episode of this serie we had a chat with 3 skilled experts.

bjorn-ielegems

 

Bjorn Ielegems, in one of the rare moments he’s behind a desk. (Foto: Poppunt)

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Events, Festivals

The Art of Artist Handling 1/3: Do You Need It?

Nowadays, promoters are investing heavily to create the best experience for artists with good Artist HandlingFollowing a great Dutch blog post by DJ Broadcast, we are digging into what might be 2015’s festival management buzzword. First up: what is artist handling and (why) is it useful?

Atakan & Diplo (more…)

Events

International Music Summit Ibiza 2015 Preview

Once the month of May has started, everybody in the electronic music industry knows it’s about to happen: Ibiza Opening Weekend! However, the week before all the clubs on the magical island open their doors again, the industry gets together for the International Music Summit.

International Music Summit Ibiza 2015 (more…)

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